I made a list (far from complete) using EU brands, categorised by Country, and type of fashion.
I haven’t categorised it by sportswear, outerwear, casual, or formal wear etc.
There are very likely a few mistakes, if anyone sees any mistakes and/or thinks another brand should be on the list, please let me know where they are from and I will add them.
I also have not categorised them by delivery (selected countries, EU wide, or international). It was initially just meant to be a reminder of clothing that is made in the EU, but I started categorising and now here I am… The UK list is just massive on it’s own, so may add that later, I did not include as not in the EU.
Ideally all brands will be manufactured in EU, but where it is not applicable I will mark them as I find out.
Legend:
- S = Sustainable / more eco-focused and Premium
- PR = Premium / not clearly fast fashion
- FF = Fast fashion / less expensive (frequent trends)
- Unisex = Men & Women etc.
- Mixed = Men, Women and Kids
🇦🇹 Austria
- Hanken Active — PR
- Giesswein — PR
- GEA — PR
- Lowa — PR
- Löffler — PR — Sportswear/Outdoor — Unisex
- Erfolg Label — PR — Knitwear/Underwear/Loungewear — Unisex
🇨🇿 Czech Republic
- Bohempia — S — Footwear — Unisex
- Tilak — PR — Outdoor/Hiking — Unisex
- Direct Alpine — PR — Outdoor/Hiking — Unisex
- Horsefeathers — PR — Outdoor/Streetwear — Unisex
🇩🇰 Denmark
- Shaping New Tomorrow — PR — Casual/Everyday — Mixed
- Dilling — S — Base layers/Thermals — Unisex
- Colorful Standard — S — Underwear/Loungewear/Basics — Mixed
- KnowledgeCotton Apparel — S
- Hummel — PR
- Marc O’Polo — PR
- Nikin Clothing — S
- Grundstoff — PR
- Organic Basics — S
- by Malene Birger — PR
- Tiger of Sweden — PR
- Selected — FF
- Jack & Jones — FF
- Billybelt — FF — Accessories/Casual — Mixed
🇪🇪 Estonia
- Suva — PR — Casual/Everyday — Unisex
🇫🇮 Finland
- Varusteleka — PR — Workwear/Tactical — Mixed
- Paapi — S — Outerwear — Women & Kids
- Lija the Label — PR — Swimwear — Women
- Népra — PR — Activewear — Unisex
- Svala — S — Base layers/Thermals — Unisex
- North Outdoor — PR — Casual/Everyday — Unisex
- Vai-ko — S — Casual/Everyday — Unisex
🇫🇷 France
- Asphalte — PR — Streetwear — Unisex
- Le T-shirt Propre — S — Basics — Unisex
- Armor-Lux — PR — Casual/Basics — Unisex
- Saint James — PR — Casual/Knits — Unisex
- 1083 jeans — PR — Denim/Casual Jeans — Unisex
- Bleuforêt — PR — Casual/Everyday — Mixed
- Le Pantalon — PR — Tailoring/Smart — Men
- Legaulois Jeans — PR — Jeans — Men
- Atelier Tuffery — PR — Tailoring/Smart — Women
- Le Slip Français — S — Underwear — Unisex
- Loom — PR — Casual/Everyday — Unisex
- Berthe aux Grands Pieds — PR — Hosiery/Underwear — Women
- Cocorico — PR — Casual — Women
- Tranquille — PR — Casual/Accessories — Unisex
- Emile — PR — Casual/Everyday — Women
- Octobre éditions — PR — Casual/Smart Casual — Mixed
- Loom — PR — Casual/Everyday — Unisex
- Seagale — S — Casual/Outerwear — Unisex
- WeDressFair — S — Casual/Everyday — Unisex
- Sessun — PR — Designer/Statement — Women
- Veja — S — Footwear — Mixed
- Decathlon — FF — Sportswear/Activewear — Mixed
- Balbaris — S — Casual/Smart Casual — Men
- Lediami — PR — — —
🇩🇪 Germany
- Manomama — S — Casual/Everyday — Mixed
- Trigema — S — Activewear/Casual — Mixed
- Merz b Schwanen — S — Basics/Knits — Unisex
- Sanvt — PR — Streetwear/Denim — Unisex
- Eterna — PR — Tailoring/Smart — Men
- Wijld — S — Outdoor/Casual — Unisex
- Ortovox — PR — Outdoor — Unisex
- Decenio — FF — Casual/Accessories — Unisex
- Armedangels — S — Casual/Everyday — Unisex
- Hessnatur — S — Ethically-made basics (S) — Mixed
- New Yorker — FF — Streetwear — Mixed
- Mustang — PR — Denim/Casual — Unisex
- Groundies — PR — Footwear — Mixed
- Blaumann — PR — Denim/Casual — Men
- Puma — PR — Sportswear — Mixed
- Nordwolle — PR — Base layers/Thermals — Mixed
- Adidas — PR — Sportswear — Mixed
- Schiesser — PR — Underwear/Loungewear/Basics — Mixed
- Tom Tailor — FF — Casual/Everyday — Mixed
- Notjustalabel — PR — Designer/Statement — Mixed
- Schietwetter — PR — Weatherproof — Mixed
- Vaude — S — Activewear — Unisex
- Wilding — PR — Footwear — Mixed
- Noorlys — S — Activewear — Mixed
- Picea Earth — S — T-Shirts/Base layers — Unisex
- Erlich Textil — PR — Underwear/Lingerie — Unisex
- Grundstoff — PR — Basics/Tops — Mixed
- Elkline — PR — Outdoor/Fleece/Outerwear — Unisex
- GoeshEnkel — PR — Shoes — Unisex
- Nordisk — PR — Outdoor — Unisex
- Avocadostore — S — Marketplace (multiple categories) — Mixed
- Hempage — S — Hemp Tops/Bottoms — Unisex
- Freshemp — S — Hemp Outerwear/Jackets — Unisex
- AlbertKreuz — PR — Menswear (shirts/casual knitwear) — Men
- Ato Berlin — PR — Urban/Street Fashion — Unisex
- Uli Schott — PR — Tailoring/Smart — Men
🇮🇪 Ireland
Aran Woollen Mills — PR — Knitwear — Unisex
🇮🇹 Italy
- Diadora — PR — Activewear/Footwear — Mixed
- Superga — PR — Footwear — Mixed
- Benetton — FF — Casual/Everyday — Mixed
- OVS — FF — Casual/Everyday — Mixed
- Enrico Coveri — PR — Designer/Statement — Women
- Trussardi — PR — Tailoring/Smart — Unisex
- Armani — PR — Designer/Statement — Mixed
- Max Mara — PR — Outerwear — Women
- Alcott — FF — Casual/Everyday — Unisex
- Kappa — PR — Sportswear — Mixed
- Terranova Style — FF — Casual/Everyday — Mixed
- Calliope — FF — Smart/Casual — Mixed
- Rinascimento — PR — Designer/Statement — Women
- Salewa — PR — Activewear — Mixed
🇱🇹 Lithuania
- Audimas — PR — Sportswear — Unisex
🇱🇺 Luxembourg
- Akabo — S — [Made in India - FairTrade]
🇳🇱 Netherlands
- Mr Marvis — S — Socks/Underwear — Unisex
- New Optimist — PR
- Honest Basics — S — Casual — Mixed
- Scotch & Soda — PR — Casual/Everyday — Mixed
- notjustalabel — PR — Designer/Statement — Women
- King Louie — S — Casual/Everyday — Women
🇳🇴 Norway
- Dressmann — FF — Smart/Casual — Men
- Aclima — S — Wool/Base/Thermals — Mixed
- Northern Playground — S — Outerwear — Unisex
🇵🇱 Poland
- Cumulus — PR — Outdoor — Unisex
- Bytom — PR — Tailoring/Smart — Men
- CCC — FF — Footwear/Accessories — Mixed
- Reserved — FF — Casual/Everyday — Mixed
- Kabak — PR — Socks/Accessories — Mixed
- 4F — FF — Sportswear — Mixed
- Sinsay — FF — Casual/Everyday — Mixed
- Mohito — FF — Casual/Everyday — Women
- Cropp — FF — Streetwear — Unisex
- Poszetka — PR — Tailored/Smart/Casual — Men
- Lancerto — FF — Tailored/Smart/Casual — Unisex
🇵🇹 Portugal
- Isto — PR — Casual/Everyday — Men
- Tiffosi — FF — Casual/Everyday — Unisex
- Vilanova — PR — Casual/Everyday — Unisex
- Parfois — FF — Casual/Everyday — Women
- Armazém das Malhas — PR — Casual/Everyday — Unisex
- Barrio Santo — PR — Casual/Everyday — Unisex
- Dirts — PR — Casual/Everyday — Unisex?
- Sacoor Brothers — PR — Smart/Casual — Men
- plus351 — PR — Casual/Everyday — Mixed
- Burelfactory — PR — Designer/Statement — Women
- Wetheknot — PR — Casual/Everyday — Men
- NAZ — PR — Casual/Everyday — Women
- ISTO — PR — Casual/Everyday — Men
- Portuguese Flannel — PR — Casual/Everyday — Men
- Gandaia — PR — Designer/Statement — Women
- Pink House Mustique — PR — Casual/Everyday — Mixed
- Majatu — PR — Designer/Statement — Women
- Chicoracao — S —Designer/Casual — Unisex
- By-Stro — S — Hats/Scarves — Mixed
- Mike Davis — PR — Casual/Everyday — Men
- Cavemen Store — PR — Smart/Casual — Men
- Alfaiataria — PR — Tailoring/Smart — Men
- MOND — PR — Tailoring/Smart — Men
- Teym — PR — Casual/Everyday — Mixed
- MGO Leisurewear — PR — Leisure/Casual — Unisex
- MukiShoes — S — Footwear — Mixed
- EKN Footwear — PR — Shoes/Sneakers — Unisex
🇷🇴 Romania
- Made in Rosia Montana — S — Handmade/Traditional — Mixed
🇸🇮 Slovenia
🇪🇸 Spain
- Hookeshop — PR — Casual/Accessories — Unisex
- Custi — PR — Streetwear — Mixed
- Mikel&Joe — PR — Casual/Everyday — Unisex
- Massimo Dutti — FF — Casual/Everyday — Mixed
- TwoThirds — PR — Designer/Statement — Unisex
- Salsa Jeans — FF — Denim/Casual Jeans — Unisex
- Tiffosi — FF — Casual/Everyday — Unisex
- Lanidor — FF — Casual/Everyday — Mixed
- Velour Garments — S — Casual/Everyday — Unisex?
🇸🇪 Sweden
- Nudie Jeans — S — Denim/Casual Jeans — Unisex
- Asket — S — Basics/Casual — Unisex
- Stellar Equipment — PR — Outdoor/Workwear — Unisex
- Didriksons — PR — Outerwear — Mixed
- Boob Design — PR — Maternity/Nursing — Women
- Stenströms — PR — Tailoring/Smart — Men
- Oscar Jacobson — PR — Tailoring/Smart — Men
- Woolpower — S — Base layers/Thermals — Mixed
- Eton Shirts — PR — Tailoring/Smart — Men
- Morris — PR — Casual/Everyday — Men
- Stutterheim — PR — Rainwear — Unisex
🇨🇭 Switzerland
- Nikin — S — Underwear/Loungewear/Basics — Mixed
- On — PR — Sportswear — Mixed
- Feelgrounds — PR — Sneakers — Mixed
- Zimmerli — S — Underwear/Nightwear/Loungewear — Unisex


I’d like to mention Varusteleka from Finland. They used to just order all kinds of joke garbage from China in their first few years, but these days they design and make plenty of army/hiking/outdoors clothing, especially from (recycled) merino. Usually made in Lithuania.
Thanks, added.