What Wildberries probably is a Russian version of an earlier Amazon, when Amazon was not worth much and was struggling to find its way to become a major business, but in a much smaller, sanctions-plagued market like Russia
Thinking that if you take down Wildberries all Russian retail trade will collapse is wrong. No, it will not. Retail is one of the fastest-recovering, most flexible, and most fluid industries. Russia can live without it. It did so only a few years ago.
The main conclusion from Ukrainian strikes, sanctions, and all these sources of pressure is that the pressure is working. The cracks are visible. Ukrainian strikes are adding fuel to the fire, significantly and visibly exacerbating the crisis
The article also goes into more details related to the June partnership between Wildberries and VTB (“Foreign Trade Bank"), one of the biggest Russian players and second-biggest bank after Sberbank, and how big of a whole it is for them



I can believe that this is a problem for VTB, I don’t really understand how VTB getting into trouble is a particularly serious problem for the Russian economy in aggregate, though.
If I understand the article aright, VTB’s idea was that it would use Wildberries to get the lion’s share of the banking market. If Wildberries is literally going up in flames, that plan has fallen through. Okay. So…VTB doesn’t get that market share. Sucks to be VTB, no doubt, but VTB’s loss is the gain of other Russian banks whose marketshare they wanted to horn in on.
If the Russian government wants to bail out some portion of the banking sector, it can do that. I wouldn’t expect that the Russian government would care much which bank is doing badly and what bank isn’t. Who has more marketshare is just shuffling lines around on a board that the government controls.